Organizer

DIELINE / Dieline Media LLC. DIELINE Awards is an international awards program for consumer packaging and CPG design, with 16 years of history and entries from 90+ countries.

Deadlines

Final deadline: February 27, 2028.
The official site lists 10 entry windows:

Celebration Flash: until May 31, 2026, 23:59 GMT
Early Bird: June 30, 2026
Summer Entry: July 31, 2026
Late Summer: August 29, 2026
Fall Entry: September 30, 2026
Pre-Holiday: October 31, 2026
Holiday: November 28, 2026
Winter: December 31, 2026
Final Call: January 30, 2028
Late Entry / Final: February 27, 2028

Submission Categories

The program lists 19 main categories plus Category 20 for Concept & Student work:

Food
Beverage
Health, Beauty & Personal Care
Home, Shopping & Other Markets
Sustainable Design
Plastic Free Innovation
Brand Identity Systems
Brand Worlds & Experiential
Functional Innovation & Accessibility
In-House
Limited Editions
Emerging Brands
Private Label
Luxury
Retail, POS & Merchandising Systems
Connected Packaging & Digital Experience
Design for Good
Brand Partnerships & Collaborations
Designalytics Effectiveness Award
Concept & Student, covering concept food, beverage, health/beauty/wellness, home/shopping, brand systems/connected packaging, and sustainability/circularity/luxury

Eligibility

Open globally to individuals, studios, agencies, in-house teams, brands and students. Eligible work must be consumer packaging, either commercially available or conceptual, created, produced or launched between January 1, 2026 and February 27, 2028. All entries must be submitted online, and communications are in English.

Entry Fees

Fees vary by entry window and tier. All fees are in USD and non-refundable. One submission form equals one entry; the same project may be entered into multiple categories with a separate fee per category.

Professional: $275-$545
Independent: $185-$425
Concept / Student / Design for Good: $85-$215
Designalytics Effectiveness Award: free to enter
Bulk packages are available via Concierge for teams submitting 10 or more projects.

Winner Benefits

Winners receive exposure on DIELINE.com, inclusion in the annual digital publication, social media coverage, a global press release, a digital winner seal, showcase opportunities in New York, and a pathway to the iF Design Award with free entry and automatic advancement to the second judging round. The Prizes page refers to iF Design Award 2028, while one Rates page section mentions 2027, so entrants should confirm the current wording before submission.

Core Introduction

DIELINE Awards 2027 is a global packaging and CPG design competition recognizing excellence in creativity, marketability, innovation, execution and on-pack branding. The 2027 edition expands the program with five new categories and deeper subcategory coverage across food, beverage, health, beauty, personal care and home markets. It is suitable for brands, agencies, independent designers, in-house teams, students and concept creators.